STRATEGIC MARKET ORIENTATION AND BRAND PREFERENCE AMONG FAST FOOD RESTAURANTS IN ENUGU STATE, NIGERIA. IMT INTERNATIONAL JOURNAL OF THE ARTS AND SCIENCES, [S. l.], v. 6, n. 1, p. 64–82, 2025. Disponível em: https://imtijotas.org.ng/index.php/about/article/view/72.. Acesso em: 7 dec. 2025.